Kathy Sipple: Social Media Tips For Business


Roots Growing Deeper…
January 15, 2009, 4:16 pm
Filed under: CarePages, Social Media

Last week at this time, I was being interviewed over the phone by a reporter from the Detroit Free Press. Pat Amstett, a medical business writer, had been referred to us by Daria Drobny, the Learning Resource Coordinator at Rehabilitation Institute of Michigan (RIM), where my sister Julie was recovering from a stroke after a severe cerebral hemorrhage. When we were finished she told me she had planned to use our story as a sidebar to a main article she was writing about how families of patients use technology to help them through a health crisis. After hearing the details of Julie’s story though, she decided there was enough there for a story in its own right.

Pat asked if she and a staff photographer could be present at RIM when Julie was released Continue reading

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My Blooming Love Affair with Social Media Took Root During a Challenging Family Health Crisis

A series of unusual life circumstances gave birth to my passion for social media marketing in July of 2008.

I am no stranger to technology. I knew DOS before Windows existed and put together my first resume on a Mac 2SE. I’m really showing my age here… I’ll admit to being a leading edge GenXer who looks young for her age (I think.)

I have always enjoyed writing and had begun to explore writing articles for pay back in June 2008. After some exploring online, I found a site called Hubpages.com. I posted a few articles there on topics that Continue reading